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  • Writer's pictureMinseo Kim

Breaking Social Media: Korea's Digital Detox

January 26, 2024

By Minseo Kim


http://www.oii.ox.ac.uk/

Individuals frequent social media platforms throughout the day, each visit motivated by a desire to gauge the reception of their posts through comments, likes, and retweets. The recurrent notifications emanating from one's phone, akin to a persistent alarm, serve as a dopamine-triggering signal.


It is no clandestine revelation that social media platforms are meticulously crafted to instigate addictive behaviors. Given humanity's inherent inclination to seek acknowledgment from peers, succumbing to the allure of likes and numerical metrics becomes an inevitable reality. Justin Rosenstein, the mind behind Facebook's Like feature, draws a striking parallel between social media addiction and the grip of substances like heroin.


In Korea, a recent trend has emerged – digital detox. This involves a deliberate disconnection from electronic devices, such as mobile phones, for a designated period. Noteworthy initiatives include the establishment of 'digital fasting centers,' and the inception of a 'detox book cafe' in the bustling district of Gangnam, Seoul, where patrons willingly surrender their phones upon entry.


Nevertheless, experts caution against viewing digital detox as a panacea. In today's interconnected world, the practicality of completely abstaining from electronic devices remains elusive. It becomes imperative, then, to delve into the root causes and mechanisms driving addictive behavior. One may, for instance, reflect on the emotional state when reaching for the phone or indulging in a stream of short-form videos.


By severing the shackles of this deleterious connection, individuals can cultivate a healthier relationship with their phones and social media. Though the initial adjustment may feel unfamiliar, it opens the door to a realm hitherto unseen, offering a fresh perspective on one's digital landscape.


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